Live Action Mobile Road Safety Video
After our group had finished planning and filming, we then had to produce and edit our own short live action film based off my Road Safety animatic video. I did this process using Adobe Premier Pro.
Editing Process
- I reviewed each of the filmed clips to see which one was good enough to match the animatic’s scenes.
- Each of my selected clips were then imported into Premier Pro.
Screenshots
Intro clip showing a car moving forward.
Mobile ringing clip. My colleague also recorded the phone’s ring tone, which was eventually used for these clips in the final video.
The driver is looking at her phone and then proceeds to pick it up.
The driver witnesses the caller on her phone, but she see’s it as friend calling rather than the skull image on her screen. This skull was only meant to let the audience know that the fictional driver was in danger.
The ending clip showing the films slogan text “Don’t Get Distracted”
Timeline
I used Premier Pro’s timeline feature to help me edit the imported video clips, mp3 sound FX and also text images. For example, creating a new layer to add in car interior sounds that match along with the clip.
Skull Illustration
This was my skull illustration design that was used for the phone screen’s scenes. This illustration was all completely designed by me.
Music Track
I wanted to use this track for the ending section of my video to help give a serious tone to match the mood of the slogan’s text.
Final Video
This is the finished version of my live action video. I thought I did well by editing the clips and sound FX together. I also thought that it manages to get the message across to it’s targeted audience in a simple, yet effective manner. I do think that video’s lighting could be brighter in most scenes, but it does help set the mood and tone for its story. I also felt that the driver actress didn’t feel all that invested in her role during certain scenes too. Overall, I still think I did a good enough job on producing a decent Road Safety video.
Sound FX Process/Analysis and Evaluation
- Throughout this project, we had to develop some of our own sound FXs for the Road Safety video. We recorded some ambient and mobile ring tones sounds using visual and audio equipment.
- The outdoor ambient sounds of rain were captured using Canon HD AX10 while we were filming.
- We captured the mobile phone’s ring tone by using a Blue Yeti stereo mic.
- Once we filmed and recorded the sounds needed for the video, we then imported each of them into a mp3 file format by using Audacity.
- I then used the mp3 sound files by importing them into Adobe Premier Pro CC for the editing process.
- I made sure that the sound FXs were trimmed and edited correctly by matching it along with the suitable actions to the scenes. For example, the ring tone mp3 sounds were used for the mobile footage scenes.
In conclusion, I thought the recorded and edited sound FX’s served it’s purpose well for my live action Road Safety video. They each effectively set a serious tone to each action happening within each scene to story. They also help add more tension and build up throughout the video, creating a more immersive and impactful feeling for its audience.
Evaluation: Mobile Road Safety Live Video
- Me and my group have been asked to produce live action video for our Mobile Road Safety client based project.
- The process for this video project took time for me and my group to develop and present the idea to the video, but we each managed to produce our own final video before the deadline.
- The live action video was originally based from my animatic. The animatic idea was generated from secondary research based on Road Safety videos and storyboards
- During this project, I made my own version of the live action video based on the dangers of using mobile phones while driving. This was done by editing our clips on Premier Pro CC.
- I managed to edit the clips and sound FX to produce a visually appealing video. The video shows its message effectively to its target audience.
- The video’s lighting could look slightly brighter. The driver actress didn’t feel all that invested in her role during certain scenes too.
Richard edmc blog 